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Friday, 21 June 2013

Lauren Pelc-McArthur: Digital Painting and LC:M



These interesting applications of program and paint are by artist Lauren Pelc-McArthur. Her 'Digital Painting' series (of which there are five) seem to be occupied by juxtapositions and experience: the tactile versus the flat monitor plane; the individual versus the repetition of endless tumblr-aesthetic scrolling,; the choice and decision of the program drop-down menu. Overwhelming colour and print overload certainly make this work visually appealing - indeed, almost hyper-real.

Particular aspects of what Pelc-McArthur is doing here (in terms of design) seem to have overlapped with much of what went down at LC:M in the last few days:

Degrade (evident in the background of her 'paintings') appears to be important for the next few months of trend - which can be seen here in work by Richard James and Shaun Samson. The palette of artificial pastel hues shares much with the previously mentioned artworks.


 In addition, computer-generated, other-worldly print features were recognised throughout the shows; these examples by Katie Eary and Kay Kwok seem to offer a subtle, post-futuristic nod towards the kind of investigations made by Pelc-McArthur in her 'Digital Paintings'. (Images via WGSN tumblr)


I get really excited when I see cross-over between creative disciplines. All of the visuals mentioned here remind me of my own artistic 'tumblr-aesthetic' investigation (here and here); that certain homogenised look of something being made on a program at some point in the mid ninties - slightly trippy, artificial, hyper-real, but investigatory none the less. Interestingly - as these designers have proved - Menswear can be an ideal platform for the visual development of such ideas.

Also,
Pelc-McArthur's video work further explores these ideas in space - similar to my research investigating contemporary landscape last month:
"...about interconnectivity through technology and exploring hypothetical visualizations of these digital realms through painting, 3D animation, and collage. I am particularly interested in recreating scan glitches and digital brush strokes with oil paint." Pelc-McArthur